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successfully implanted into the plot

Jul 15, 2015 Author: iieason | Filed under: Journal

[Hot] Where is the father behind the brand tragicomedy
no one expected, ‘Where is the father’ would have no sign of Jordan Son of Mars a sudden hit, the ratings all the way to break 300, but before the broadcast, in fact, it is not to be optimistic. In all the time people are not optimistic about today, there most likely regret is beautiful appliances marketing team. They once so close to Air Jordan 8 this success, but at the last minute because of an internal dispute of this project is determined to give up the title sponsorship opportunity, so I missed this year’s most popular marketing platform. But i think the dark horse in this day and age, not the value of the content is not age, but the contents of the scarcity of good times, really good content can still create good content. This took the risk but also with unlimited opportunities main title sponsor of position, because the United States of appliances chicken exit, so drop to the 999 children Ganmaoling. ‘Where is the father’ to bring success to the 999 children Ganmaoling brand recognition on the obvious, at least my perception changed 999. Go online to search for information, you will find that 999 children Ganmaoling obviously not marketing experts, the sponsor of the initiative spread very little done. But the main title sponsor of a strong identity in the program are exposed, so that 999 children in the absence of any cooperation Ganmaoling marketing, the program has become by far the biggest beneficiary of the brand. This is probably what we often say \u0026 ldquo; selection is more important than the effort \u0026 rdquo ;. Just for a new image and new packaging miss dumplings, this year has been looking for a platform to enhance the brand new image. Before singing program heyday, when thoughts hoping to catch a platform to be a co-sponsor to sing, because the main sponsor of the hundreds of millions simply too expensive. Just miss hesitant when not to be optimistic about the new show ‘Where is the father’ column start investment, missing the final two weeks before the official broadcast program about signing sponsorship contracts. Compared to those popular singing show, ‘Where is the father,’ less than a fifth of sponsorship is also an important factor in decision-making led to miss dumplings. For many people who do not cook as well as Guo would only cook instant noodles to his son’s father who, miss dumplings is a 2015 Latest Nike Shoes necessity to live at home. The brand temperament home deep sense of family and the importance of ‘Where is the father,’ a natural fit height. Timely follow-up of the series of print ads, creative microblogging and micro-letters, and set in the terminal stores \u0026 ldquo; Dad eat god horse \u0026 rdquo; promotion of parent-child interaction, have to miss the show off the brand to obtain a high degree of concern. Miss the first test the water entertainment marketing is so easy fame. Compared to the 999 PFP Ganmaoling and miss dumplings, on this high-grade atmospheric Infiniti luxury car brand in the program appear absolutely reminds us that families are not just warm Youyanjiangcu, as well as the high quality of the good life . Infiniti models implanted in fact, did not Air Jordan 12 catch up, ‘Where is the father’ of the first phase, but began to appear from Ningxia fought third period. Infiniti’s marketing team is at the end of August found the opportunity sensitive, rapid decision-making discussions within a week after the shooting in the first phase of the program only a week or so to confirm the sponsorship, the final catch this class brand Express. Compared to the 999 Ganmaoling and miss dumplings pure forms of advertising, Infiniti seven luxury SUV \u0026 mdash; Air Jordan 7 JX five pairs of father and son as the exclusive car star of the family, the program successfully implanted into the plot, its brands and products are more exposed manner clever, but also easier for the audience to accept. More importantly, the car’s target group is mainly the strength of home users, has been carried out by the emotional marketing and these consumer communication, but also for the SUV model advocated warmth advocate \u0026 mdash before Infiniti; \u0026 mdash; \u0026 ldquo; to own and love them more time and space \u0026 rdquo ;, this and ‘Where is the father’ This program has a file paternity strong emotional resonance. It seems today that 999 children Ganmaoling, miss dumplings and Infiniti is undoubtedly a strategic vision, but also of luck. But before this column broadcast archives, in fact, no one can predict an exact calculation of this sponsorship marketing success or failure. Air Jordan 12 If this file column fails, they may become the object of ridicule, and the Nike Air Max Excellerate+2 United States of appliances may also be determined to give praise to the discerning. Sponsorship marketing is sometimes a bet has always been a winner princely losers Kou, but unfortunately few people reflect on the losers tell and listen.

it will impact the US bond market as a whole

Jul 15, 2015 Author: iieason | Filed under: Journal

Apple and other technology giants invest heavily in corporate bonds
June 10, Bloomberg reported, sources said, Apple, Oracle and other tech giants are investing heavily in corporate bonds. Since the holding of the total funds reached $ 500 billion, these technology companies have become a large-scale class of bond investors, and half of the share subscription Jordan Aero Mania bonds in certain process. In the past, bond market investors, mainly large bond funds, including the Pacific Investment Management Company, BlackRock, Vanguard Group, and Fidelity Investments. Bond is one of the favorite investment Nike Air Max 91 objectives of the investment manager, especially considering the Fed has for seven consecutive years to make short-term interest rates at levels close to zero. Sydney Westpac Banking Corp chief financial officer Ivory \u0026 middot; Zha Boer (Curt Zuber) indicates: \u0026 ldquo; we will treat them Air Jordan 8 as Fidelity or Vanguard similar investors. \u0026 Rdquo; in the fiscal year from October 1 last year began, the bank has issued $ 6.1 billion of dollar bonds, while total issuance since October 2012 reached $ 22 billion. Australia’s four major banks rely heavily on overseas bond markets. Sources said that the bank has sent representatives to Nevada, Reno, which is Apple’s treasury Braeburn Capital is located. Oracle’s fund managers are also resident Reno. Reno casino and gaming industry is known, where the lowest hotel prices just $ 69 per night. With respect to the New York, Boston and Newport Beach, California and other banking concentration, stay here cheaper. In recent years, as US Treasury yields and other security investment goods is too low, seek investment opportunities in corporate treasurers began to focus on the corporate bond market. And compared to other industries, the largest amount of money held by the technology sector. According to data compiled by Bloomberg, Apple, Oracle, Google, and other seven major technology company currently holds more than 500 billion US dollars in cash and marketable securities, three times more than 2008 years time. The problem is that a large part of the funds in the United States abroad. If you wish to transfer funds to the United States, then you need to pay high taxes. Therefore, these companies choose to invest in the bond market. Files from the regulatory authorities, as of March 28, Apple’s overseas subsidiaries held $ 171.3 billion 2015 Latest Nike Shoes of cash and marketable securities. Such a trend is to the traditional investors and new problems. Citigroup US high credit rating policy Leader Jason \u0026 Nike Air Max 2013 middot; Shoup (Jason Shoup) said that obtaining corporate bond placement is one of the fund managers outperformed the benchmark bond index easiest way, because placing price discount relative to the market price usually present. These bonds will need to be added to the index at the end of each month, so early investors can obtain up to 0.2% of additional revenue. As of March 28, total cash and marketable securities as Apple holds $ 193.5 billion. According to sources, Apple is now one of the largest buyers of investment-grade Nike Blazer Mens short-term corporate bonds, in the total amount of $ 1 billion bond issue is often as much as $ 200 million to buy shares. Market research firm Greenwich Associates research director at market structure and technology Kevin \u0026 middot; 迈克帕特兰 (Kevin McPartland) indicates: \u0026 ldquo; To be sure, Vanguard and the fund manager Pimco’s hope that Apple will call them and let them manage money, and not compete with them. \u0026 Rdquo; two informed sources said that Apple and other technology giants Oracle, the main buyers of Nike Air Max 2011 investment-grade securities in the 2-3 years maturity. Although most of the investment to invest in financial companies, but these tech giants have begun to aim high rating companies, such as Exxon Mobil, Merck and Wal-Mart bonds. As competition becomes more intense bond placement, technology companies are reaching out may issue corporate bonds, hoping to lock part of the share in their bond issues. Global fixed income sales, general manager of the National Bank of Australia John \u0026 middot; Bennett (John Bennett) indicates: \u0026 ldquo; With the big companies came to the US bond market, it is clear the demand is growing, which brought greater price pressure . \u0026 Rdquo; the latest documents submitted to the regulatory authorities show that Oracle has invested $ 25.8 billion of corporate bonds, while Google has invested $ 11.5 billion. In such a case, the market worried that if these big companies decided to funds for other purposes, it will impact the US bond market as a whole. Including Apple, Google and Pfizer, including the company is lobbying the US Congress, so that they can be at a lower tax rate will shift profits from foreign to domestic United States. In addition, if the Fed to raise interest rates, these companies might invest funds safer US Treasury bonds.

Things erupt in a quotation Fashion

Jul 15, 2015 Author: iieason | Filed under: Journal

What kind of boss worth subordinates to follow?
I cliffs not impossible hardship, constantly hopping Strawberry, who said the reason every time I resign: first job: club is a pair of brothers, one in charge of the business, a charge of finance. Between them has been in constant fight against each other, all kinds of patronage, for fear the other’s power higher than themselves. Thus, 50% of the focus of the work, including the fight on. Those years in the modeling industry, the economy, and fairly smooth, however, serious risks. Like all couples Company, Brothers same configuration, the two of them, a good cop, a bad cop; one’s for you in every possible way to treat, offer all kinds of other things difficult for you. Such a configuration can be used both emotional card lets you willing to hard working, we can use reason to curb your card will not let you get Joseph, or high power main cover. I naturally see their ‘good intentions’ drip …… But, as a Air Jordan 6 generous salary of part-time, then there is no need to consider many issues, it has been so hard. These are not the root cause of my final departure, but the most fundamental reason is: do not trust, not upside. Things erupt in a quotation Fashion Week, 2015 Latest Nike Shoes the boss wrong to present the quotation to the customer sent me. That case, I do the whole planning and design, and even customers are my heel. I read quotations, shocked the word can not describe my feelings at the time: I not only a cheap labor force, still be excluded from the ‘circle of trust’ of the people. Boss immediately met with me, so I deleted embarrassing quote …. see moreWhat kind of boss worth subordinates to follow?
I cliffs 2015 Latest Nike Shoes not impossible hardship, constantly hopping Strawberry, who said the reason every time I resign: first job: club is a pair of brothers, one in charge of the business, a charge of finance. Between Nike Blazer Mens them has been in constant fight against each other, all kinds of patronage, for fear the other’s power higher than themselves. Thus, 50% of the focus of the work, including the fight on. Those years in the modeling industry, the economy, and fairly smooth, however, Nike Air Max 2013 KPU serious risks. Like all couples Company, Brothers same configuration, the two of them, a good cop, a bad cop; one’s for Nike Basketball Shoes you in every possible way to treat, offer all kinds of other things difficult for you. Such a configuration can be used both emotional card lets you willing to hard working, we can use reason to curb your card will not let you get Joseph, or high power main cover. I naturally see their ‘good intentions’ drip …… But, as a generous salary of part-time, then there is no need to consider many issues, it has been so hard. These are not the root cause of my final departure, but the most fundamental reason is: do not trust, not upside. Things erupt in a quotation Fashion Week, the boss wrong to present the quotation to the customer sent me. That case, I do the whole planning and design, and even customers are my heel. I read quotations, shocked the word can not describe my feelings at the time: I not only a cheap labor force, still be excluded from the ‘circle of trust’ of the people. Boss immediately met with me, so I deleted embarrassing quote …. see moreWhat kind of boss worth subordinates to follow?
I cliffs not impossible hardship, constantly hopping Strawberry, who said the reason every time I resign: first job: club is a pair of brothers, one in charge of the business, a charge of finance. Between them has been in constant fight against each other, all kinds of patronage, for fear the other’s power higher than themselves. Thus, 50% of the focus of the work, including the fight on. Those years in the modeling industry, the economy, and fairly smooth, however, serious risks. Like all couples Company, Brothers same configuration, the two of them, a good cop, a bad cop; one’s for you in every possible way to treat, offer all kinds of other things difficult for you. Such a configuration can be used both emotional card lets you 2015 Latest Nike Shoes willing to hard working, we can use reason to curb your card will not let you get Joseph, or high power main cover. I naturally see their ‘good intentions’ drip …… But, as a generous salary of part-time, then there is no need to consider many issues, Air Jordan 12 it has been so hard. These are not the root cause of my final departure, but the most fundamental reason is: do not trust, not upside. Things erupt in a quotation Fashion Air Jordan 11 Week, the boss wrong to present the quotation to the customer sent me. That case, I do the whole planning and design, and even customers are my heel. I read quotations, shocked the word can not describe my feelings at the time: I not only a cheap labor force, still be excluded from the ‘circle of trust’ of the people. Boss immediately met with me, so I deleted embarrassing quote …. see more

interview evaluation found that although the move was

Jul 15, 2015 Author: iieason | Filed under: Journal

Li Ning will repurchase stock or 4-5 fold gift or sold to poor countries
? Source: Xiaoxiang Morning large sports brand Li Ning later to become 2015 Latest Nike Shoes the biggest pain, this time, Li Ning has finally decided to ‘strengthen the country broken wrist.’ A Hunan Li Ning more than five years of follow informed dealers told reporters, Li Ning Hunan Availability will be practical ease, Hunan region, about 5000 million in inventory will be classified as Li Ning repurchase range, the said goods back most likely sold or given poor countries abroad after purchase. Instead, a large number of Li Ning new products. Hunan’s ‘buyback’ is actually part of the Li Ning ‘channel revival plan’, Li Ning in the announcement on the 17th, said the company will launch a channel recovery plan worth 1.4 billion -18 billion, to help dealers clear inventory, repurchase stock, and will be identified and implemented in the next few months. Hunan is expected to detail the Air Jordan 5 status of about 50 million yuan to repurchase stock in the hands of dealers face ‘heavy’ inventory, Li Ning in desperation decided to spend buybacks. ‘This program, now in the preparatory stage.’ Li Ning Company over five years follow-informed dealers CHEN (a pseudonym) told reporters, ‘Li Ning Company to repurchase the goods mainly in 2010, 2011 inventory, as within two years Air Jordan 7 of large-scale industry-wide expansion, purchase volume index is 120% to 130% of actual sales, resulting in pressure on the stock. ‘For the repurchase price, Chen Jun also expressed considerable satisfaction. ‘Inventory pricing based on recency of goods, basically in four fold to half of this range.’ And in the sale of Li Ning old discount currently abound of three to four fold. According to Chen Jun, it estimated that the value of inventories in Hunan Province is expected to repurchase approximately 30 million to 50 million. The recovery in the Group’s inventories, also will be sold or given to poor countries or regions overseas. ‘For us, this means we will be able to bring out of Nike Air Max 2013 Nike Air Max Excellerate+2 the vicious cycle of inventory, so we have enough funds to purchase new products, to ensure the freshness of the market and profitability.’ It is worth noting that Li Ning dealers on pavement prior to the announcement of the upgrade is in progress. Notice will be heavily denounced 1.8 billion to pay for extensive expansion of the so-called ‘buyback’, from a Li Ning Company has released the announcement. 17, Li Ning Company announced involving funding up to 18 million channels revival plan is directed at the industry has long been plagued by the problem of inventory. According to the announcement, it said the restructuring will include support for receivables dealers clear inventory, repurchase, integrate sales channels, such as multiple program designed to accelerate the backlog of inventory liquidation, and revitalize the effective flow downstream, improve profitability and other channels. The buy-back, it is a major focus of this program. ‘The past ten years, the company expanded rapidly through wholesale Air Jordan 11 distribution network operators, to seize the opportunities of the first round of development. But development has Air Jordan 13 led to overly aggressive dealer inventory increased business and profitability of the overall decline in retail shops. ‘Li Ning, executive vice president of the new Kim Jin Jun frankly. In addition, Chen Jun told reporters, a lot of influence on the next line sales of electricity provider channel will be the focus of Li Ning’s next reorganization, now in consideration being. Pain 1.8 billion stock doubtful whether the clear before ‘broken wrist and strengthen the country,’ Li Ning has also made a lot of attempts. 2010, Li Ning brand remodeling company had hoped, be adjusted consumer group, waged with rebranding as the core brand promotion campaigns; final and did not achieve the desired effect. First half of 2012, net profit was 0.44 billion yuan, down 84.9 percent of annual data, indicating another crisis Li Ning, Li Ning store subsequent structural adjustment and closed the 1200 inefficient stores. It does not seem to bring significant improvement to the performance of Li Ning. In a sense, Li Ning now launched channels up to 1.8 billion recovery plan, it will be Li Ning’s life and death. Under such a major influence, Li Ning’s investors, I am afraid not so optimistic. Hong Kong stock market investors have in an interview evaluation found that although the move was ‘the right decision’, but 1.4 to 1.8 billion yuan of the scale is enough to clear old stock obstacles Li Ning remaining questions. After the 17th the company announced a huge recovery plan, Li Ning, was opened after the stock fell more than 5 percent, the day to close at HK $ 4.70, down 3.89%, significantly larger volume than the previous trading day. Regardless of how the market for this recovery plan, leaving Li Ning is probably running out of time.

as well as several times before consumption

Jul 15, 2015 Author: iieason | Filed under: Journal

[Case] ​​Papa John’s: annual increase turnover by 80 million O2O mode
around Air Jordan 3 the world as Nike Air Max 1 Hyperfuse a set up more than 4,000 chain restaurants, a 30-year-old pizza brand, Papa John surprisingly no choice, ‘rest Air Jordan 7 on its laurels’, but actively embrace the Internet. It is understood that Papa John’s online ordering through O2O, Takeout mode, new year, turnover reached 80 million. O2O create a closed loop with three unified retailers in the traditional style of play, mainly in store sales as the main carrier, and the Internet invasion, bringing more traffic entrance. Papa John’s from five years ago began to O2O transition online traffic entrance including online ordering, APP, micro-channel ordering, as well as other third-party platform drainage reservation form. Entrance much it will bring more traffic, but at the same time will cause a certain degree of confusion, Papa John’s orders to the service center unified, unified supply chain integration, unified user experience, through the ‘three reunification’, the line Under the fusion line. 1, unified integration platform orders. If APP, micro-channel ordering, online ordering and other sales channels are using separate systems, databases, stores will certainly be confusing, therefore, Papa John will integrate these channels into a unified order platform, behind this platform is Papa John’s corporate information systems. Orders based on a unified platform, Papa John’s service center is unity; 2, Nike Air Max Excellerate+2 unified user experience. Unified service center, we can also ensure the unity of external services, to help enhance the user experience; 3, unified supply chain. For Papa John’s, the most difficult and most critical it is to integrate a unified supply chain. Jingdong cooperation with convenience stores, for example, to integrate Jingdong convenience store, how to ensure that consumers Jingdong an 2015 Latest Nike Shoes order, which is responsible for the distribution of stores consumers want to buy something? This requires the integration of Jingdong clearly each store inventory data. But the reality is, many times inventory of the store, the price is different, this time inventory data is more complex, and therefore, will be a challenge to integrate the store. Papa John’s data integration, the geographic, product, price is not the same store inventory data unified integration, a customer ordering, you can see that it belongs Which shop distribution range, and allowed to see this product in the store prices. Papa John’s supply chain integration also includes distribution sectors, its order and delivery of a single integrated, Papa John’s delivery alone can automatically generate customer delivery address, product information, which is displayed in the delivery staff phone, also shows the distribution route . After the take-away delivered to consumers, consumers sign to complete the reservation, room to sign a closed-loop process. For dining takeout O2O, it must know the price of consumer goods orders near the stores, inventory, can really O2O complete closed-loop, or is likely to occur after consumers get things under a single condition, even 30 minutes can not be guaranteed within the food to the consumer hands. O2O pattern generating large data, the impact of store layout now, just by catering O2O buy and scheduled in such a way to cut, but the ultimate goal should be the dining O2O data return, a large data Nike Air Max Excellerate+2 platform through O2O mode. Papa John’s is having a big takeout business data to adjust store layout strategies. Papa John’s commitment takeaway served about 45 minutes, the time commitment is closely related to the region’s food and beverage brand stores radiation. Papa John’s hands are a regional radiation pattern, when you see there Nike Blazer Unisex is the space into the phone ordering, they expressed the need to shop at that place, which is the formation of large data through the practical application of the O2O mode. In order to increase the consumption rate, do precision marketing, Papa John also incorporates online and offline, to launch an electronic membership card, and more accurate to say that a mobile two-dimensional code, which is stored members of the consumer, integration, as well as several times before consumption. It is understood that Papa John’s next step is to set up a two-dimensional code for each product to directly select the two-dimensional code after consumers to choose products and then pay with a micro-channel. Papa John’s summary in the catering sector is weighty pizza business, can quickly adjust the direction and strategy in the face of the impact of the Internet. O2O model can be said ordering, best takeaway, of which the most difficult part is the integration of data, the ability to integrate the unified management of the store, the store layout, takeaway delivery time, the user experience has a great help. Source: goods transit network Summary: Xiao Yan

Hello world!

Jul 15, 2015 Author: iieason | Filed under: Journal

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